Google adsense vs Yahoo publisher network(YPN). Which is better and more profitable?

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By cooljohnny23

Google adsense vs Yahoo publisher network(YPN). Which is better and more profitable?

As everyone knows, Google adsense and Yahoo Publisher network(YPN) are the leading and most popular PPC(pay-per-click) affiliate programs in the world. If you are running a website and wish to earn money through business promotion by displaying ads on your website, then don't look any further. However the most intriguing question is that which program is the best and that which of the two offers higher profit. Well, this is a tough question to answer

Google adsense is rated as the most prolific and market-leading PPC affiliate program in terms of affiliate base. But Yahoo is not far behind and has its own benefits too.

See all 3 photos

Which is better? Google adsense or YPN?

Based on analysis, Google adsense provides better CTR (click-through-rate) which means whenever a person visits your website, greater are the chances of generating clicks from the visitor. The more people visit and click the ads, the more money the advertisers will pay to the website owner. The reason is that, Google ads are more content specific and target audience better than Yahoo ads. Yahoo, on the other hand, provides a better CPC(cost-per-click). CPC is nothing but the percentage of commission the affiliate programs pays, per click. For a single click, Yahoo pays more than Google. Yahoo typically pays around 30%-40% commission for a click whereas Yahoo pays 60%-70% for a click

Due to the above mixed features, one should decide which ads to display on their sites. If your webpage is good enough to attract substantial number of visitors per month, there won't be much of a difference between the revenue paid by Google and Yahoo, though experts say that Google can attract more number of visitors due to better content target ads. Most people regularly switch between Google adsense and Yahoo publisher ads to check which program generates better revenue for their websites.

If you have both Google adsense and Yahoo publisher affiliate accounts, I would personally suggest that you display Google ads on a set of websites and Yahoo ads on another set of websites. It's better to display Google ads on specific content oriented sites and Yahoo ads on non-content oriented sites such as entertainment sites. Users browsing non-content oriented site such as an entertainment site are more likely to click on a variety of Ads as opposed to a content visitor who is more likely to click on related topic. Since Yahoo ads are less relevant as compared to Google ads, displaying them on professional content oriented sites would not be a better idea

Comments

freesendil 3 years ago

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Jimit Shah 2 years ago

Good Article.. but any one can tell me that why my account was rejected by Google Adsense ? They had given reason like "Unacceapable Content". Is there anything unacceptable on http://www.doyouknow.in . please chech it.

tony 2 years ago

great information, i'm learning about internet marketting.

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tony 2 years ago

great information, i'm learning about internet marketting.

and publish in website. http://blogitknowledge.u-indy.com

scheng1 2 years ago

Is yahoo as strict as Google? I haven't come across any article about yahoo yet.

cooljohnny23 profile image

cooljohnny23 Hub Author 2 years ago

yahoo is comparatively less strict when compared to adsense

mailxpress profile image

mailxpress Level 1 Commenter 2 years ago

Hello,

I found your Hub doing a Google Search. I thought you would like to know that this Hub is listed on page one. Way to go.

I was doing a search for Pay-Per-Click Publisher Networks. I all of a sudden realize how the Gurus earn their hundreds and thousands per month. Very good Hub and thanks for comparing Adsense and Yahoo.

I thought Yahoo was still in beta mode. If it is what's the point to joining Yahoo? Please answer if you feel you have an answer.

mailxpress

vannarith profile image

vannarith 2 years ago

For me i choose adsense. it works best for me and i could make $100 everyday from it through my blog.

http://adsense-tutor2success.blogspot.com/

Samiullah 2 years ago

I am earning $150 monthly from adsense. YPN is not good.

My site is http://www.amcy5.com/index.htm

tips 2 years ago

i think adsense is the best one

handa fanda 2 years ago

well i prefer google honsety

Alex 2 years ago

I'm making $500 per month with Google Adsense. It will go up I can tell the last few days.

michele 24 months ago

I had goodle adsense on my website, but then all my stupid friends thought it would be funny to click on my ads over and over and over... and now google wont put their ads on my website anymore! what should I do? I want to make money from ads!

Chirag 23 months ago

Google adsense is the best!

Chirag 23 months ago

Google adsense is the best!

Petroley 21 months ago

Can you please make some step-to-step tutorial how to get yahoo publisher network account and how to use it to make money with it, publishing adds on my site?

humpadang 17 months ago

i have no choice i guess but to use YPN, my adsense account was disable because of invalid clicks..

howfixcomputer 16 months ago

Thank you for explaining the differences between yahoo and google ad networks. I've got some entertainment sites I'm working on, and the results are not exactly staggering. For those sites we're testing out alternative ad networks.

Hari hara sudhan 16 months ago

Hey friends iam using Adbrite, but its in not well to earn money, i was tried to get approval for adsense but always Disagree to give Approval for my blog. i don't know wats the resion but just they send mail like "copyright reason"

please visit (alltamildownload.blogspot.com) and help to get approval by replying hariharan.0610@gmail.com

avinashubs profile image

avinashubs 15 months ago

i also have a website but i am not earning much with it.

i earned only 1.2$ last month.

can anyone give me the good process to make more.

you can check it:-

http://sparksgroup4sms.weebly.com/

please reply to me.

sweetie1 profile image

sweetie1 15 months ago

Hi , You know YPN is closing down on 30th april 2011.. details are on my page

Sandy023 13 months ago

google adsense is best.

i am earning 3$ daily.:)

www.bestbabyimages.com

check out my site

Cheeky Girl profile image

Cheeky Girl Level 4 Commenter 11 months ago

I heard that Yahoo never real paid out much at all with their system. I have had very few people recount successful stories about them. Interesting hub.

cebucircle.com 10 months ago

for me i like google adsense because it is more profit and i earn

hi business 8 months ago

I have free traffic your website free post ads now netfreeads.com

xxx 6 months ago

http://tinyurl.com/65dbxgc

Rejaul Abedin 3 months ago

YPN and Google Adsense both are best , on the other hand you may follow infolinks. Ref: www.twcmsi.com/workathome.php

Aminur Rahman 8 weeks ago

Visit http://waprek.blogspot.com

U can find many Kind of info here...

Himanshu 8 weeks ago

YPN is not available for INDIA. INDIANS have to depend upon google adsense.

visit www.futuretwist.com

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Nice updates....you've....

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